LONSDALE LONDON: The English company, Lonsdale Sports Equipment Ltd. 'was established in 1960 and has particular made a name in sport of boxing. The name "Lonsdale London" is inspired by the fifth Earl Lonsdale, which in 1890 promoted the sport of boxing. But also in the music scene hangs out Lonsdale London. In connection with the at that time emerged and by colored immigrants embossed subcultural scenes around the music styles Northern Soul, Ska and Early Reggae enjoyed Lonsdale is great popularity. Also fashion freaks like Naomi Campbell and Madonna have fallen in love with Lonsdale London. Since 2005 is Lonsdale London partner of the German initiative 'Loud against Nazis'. So what are you waiting for? Browse over the Lonsdale London collection. The designs are extremely authentic. Here it's not about frills. Lonsdale London presents designs who viewed washed have. But the best is that here is really thought of everything. Here is Sport- and Streetwear in the coolest and most straight styles from head to toe announced.