JÈRÔME HARDWEAR - Street Couture: The street fashion label founded in 1994 by the designer Mike Jérôme in Miami/USA. The line consists of T-shirts, longsleeves, sweater, shirts, polos-shirts, cargo-pant and jackets. The brand Jérôme Hardwear relies on fresh, independend ideas with a very distinctive style. Effects of the action sports mate at Jérôme Hardwear skillfully with urban optic. A mix of casual, sport, fashion and daring material decisions. Fashion and function equally play a role and underscore the affinity for the active lifestyle. The authetic fire plays with high-quality, multicolored prints, in the spirit of inspirered street fashion.